Full 1

PUBLIC AFFAIRS | REPUTATION MANAGEMENT | STRATEGIC COMMUNICATIONS COUNSEL

Full 1

PUBLIC AFFAIRS | REPUTATION MANAGEMENT | STRATEGIC COMMUNICATIONS COUNSEL

Full 1

PUBLIC AFFAIRS | REPUTATION MANAGEMENT | STRATEGIC COMMUNICATIONS COUNSEL

Full 1

PUBLIC AFFAIRS | REPUTATION MANAGEMENT | STRATEGIC COMMUNICATIONS COUNSEL

Full 1

PUBLIC AFFAIRS | REPUTATION MANAGEMENT | STRATEGIC COMMUNICATIONS COUNSEL

Full 1

PUBLIC AFFAIRS | REPUTATION MANAGEMENT | STRATEGIC COMMUNICATIONS COUNSEL

About Us

m5 Public Affairs is Atlantic Canada’s leading government and public relations firm, providing bilingual services to clients in Canada and the U.S. in a number of sectors including energy, mining, public utilities, Indigenous affairs, fisheries & aquaculture, transportation, labour, healthcare and governments. With an unmatched foundation of public and private sector experience, our team provides industry-leading public affairs counsel to clients across the region. We connect key messages with influencers and stakeholders.

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OUR EXPERTISE

Government Relations

Public affairs, public policy counsel, advocacy, relationship building, coaching and training.

Public Relations

Strategy development and execution, key message development, managing the consumer perception of your brand.

Stakeholder Relations

Stakeholder identification and prioritization, stakeholder relations planning, profiling opportunities, networking opportunities, stakeholder events.

Issues Management

Strategy development, counsel, key message development, coaching.

Media Relations

News releases, media advisories, backgrounders, Q&A documents, media relations training, executive coaching, spokesperson preparation, story pitching, media monitoring and analysis.

Social Media

Strategy development and execution, message development, monitoring.

Writing

Annual reports, briefing notes, presentations, speaking notes, opinion editorials, publications, websites, online and digital, FAQs, blogs, news releases, newsletters.

Internal/Corporate Communications

Internal communications planning, newsletter/publication writing and production, announcements, employee recognition programs, awards, appreciation events.

Event Management

Event concept, strategy development and execution.

Community Outreach

Corporate social responsibility, partnership strategies, community investment programs, relationship building.

Reputation Management

Corporate reputation index development, analysis, strategic counsel, reputation tracking.

Crisis Communications

On-call response, crisis communications planning, crisis training facilitation, crisis training participation.

OUR TEAM

CHRIS LYDON

KATHY PURCELL

PAUL MCEACHERN

TRACEY BURKHARDT

CHARLIE BYRNE

CARL DAVIES

KEVIN SURETTE

ERIN MCPHEE

MARC-ANDRÉ VIENNEAU

OUR CLIENTS, PAST & PRESENT

CONTACT US

Regional:

CHRIS LYDON

President
[email protected]
OFFICE: 902.422.2117

Halifax:

Paul McEachern

Vice President, Strategy
[email protected]
OFFICE: 902.425.7257

Moncton:

Kathy Purcell

Senior Vice President, Regional
[email protected]
OFFICE: 506.852.7281

ST. JOHN’S:

CHARLIE BYRNE

Senior Director, Public Affairs
[email protected]
OFFICE: 709.753.2649